
Getting the word out about your organization and its events can be a pain. We feel your pain (we've felt it plenty of times). So we've assembled this handy guide to help you get the most out of your advertising budget at RPI--even if you don't have a budget!

Concerto is a brand new way to communicate on campus for the RPI community. A community-driven, web-based digital information system, Concerto allows anyone with an RCS ID and password to log in, submit content in the form of graphical flyers or text announcements, and see their content rotating live across a number of high resolution displays in key areas of campus. In addition, Concerto makes transmission of this information a trivial task, as new screens can be added to websites in the form of web portlets that act in the same manner as the flat panel displays that are around RPI's Troy campus.
In order to get started with Concerto, visit this link and log in with your RCS ID and password. Visit Concerto Support to learn more about the system and how to use it.
Campus communication in the 21st century begins now.
This calendar is run and maintained by students for the entire Union community--staff, students, and guests. You can add your club's meetings, social events, and other business directly to the calendar, which also carries events over to the master calendar for the entire Institute as seen at RPInfo. Access the calendar at uec.union.rpi.edu.
To log in and add an event to the calendar, visit this page. All club officers should automatically have the ability to log into the calendar administration panel and add, edit, and remove events from the calendar. Log in using your RCS username and password.
RPI TV, the student-run television media organization within the RPI Union, moderates a campus events advertising system that broadcasts on Institute cable channels 2, 6, 13, and 50. Televisions tuned to these channels are also found in some key areas of campus, such as the DCC Great Hall. You can submit a full-screen, static slide to play on the cable channel to rpitv-slides@union.rpi.edu at least 3 business days before the slide is to be aired. Also specify when RPI TV should begin to air the slide and when to take it down.
In designing a slide for the system, you are trying to convey a message to students and other members of the RPI community. Here are some tips:
Direct any other questions to rpitv-slides@union.rpi.edu.
The Union Administrative Office on the third floor of the RPI Union has its own Facebook account to promote Union events via the popular social networking site. Administrators maintain a group called RPI Student Activities. It is an open group that anyone can join.
While many people already belong to the group, be sure to let your organization know about it! As more people join the group, more RPI students will be able to find out information about your events and others happening on campus.
In 2006, the Student and Faculty Senates approved a new Institute Sign Policy, which regulates the posting of signs on campus and affects all people, clubs, and organizations who post signs on campus. Anyone thinking of doing large-scale postering or advertising on campus should consult the full policy, which can be found online. But at it's core, the policy can be summarized as follows:
For any signs posted on the interior of a building, the permission of the building coordinator must be obtained (they will generally employ a red stamp to indicate approved posters). This list is included as an appendix to the sign policy document; an updated list can also be obtained from Physical Facilities.
For extenuating circumstances, exemptions to provisions of the sign policy may be granted. In addition to the President and Vice Presidents of the Institute, permission can also be gotten from the Coordinator of Student Activities in the Student Union, the Grand Marshal, or the Dean of Students.
The Polytechnic is RPI's student newspaper. Each new issue of the newspaper is released in print form and on the organization's website on the Wednesday of each week during classes.
Most Union-funded clubs are allocated some amount of Poly credits that can be used to place advertisements. These are the "currency" you can use in place of money to advertise in the newspaper. If you are not sure whether or not your organization has an allowance of credits, check in the Union Administration Office on the third floor of the RPI Union.
In order to advertise in the newspaper, club officers (or any club member authorized by the club leadership to represent the club) must do two things:
Each new issue of the Poly comes out on the Wednesday of every week. Consider submitting advertisements to the publication at least one week before the event. For more information check out the Poly's advertising page.
Chalk is not allowed by RPI's Environment & Site Services on any campus buildings, walkways, or other outdoor surfaces in public areas!
Don't waste your time and money making intricate chalk murals that will get washed away by Institute staff.
